
On a recent mid-afternoon’s weekday visit to Car Pros Kia, this author and media colleague; Liza Rafallo were both surprised to witness an auto showroom brimming with customers excited to learn more about the dealership’s new incentive program for low and middle-income families. According to Ms. Gabi Mora, Marketing Director at Car Pros Kia, this new and exciting program is called “Replace Your Ride” which was “authorized by the California State Legislature (AB 118). It provides incentives to eligible owners of light and medium -duty passenger vehicles. The retire and replace component of the program also provides incentives for the replacement of old vehicles with a cleaner, more fuel efficient cars” such as the Kia Optima and the Kia Soul EV. The guidelines for the program, according to Car Pros Kia Business Development Manager, Ricky Meza, “was approved by the California Air Resources Board (CARB) in August, 2010.” Also per CARB’s information, “two additional acts of the State Legislature (AB 8 and SB 459), was amended and included in the program in June of 2014.” Car Pros Kia, a promoting partner along with South Coast Air Quality Management District ( SCAQMD), the air pollution control agency has adopted the “Replace Your Ride” pilot program along with Top Shelf Car Pros Kia Carson’s friendly Filipino sales team: Jana Papina (left) and Cha Cha Villarama. You can reach them at 1-877-600-1110. Environmental Consulting LLC which focuses on “consumers residing in disadvantaged communities,” while at the same time “offering strong consumer protection rights Read More …