Jun 072015
Many industries consider millennials, also known as Generation Y or those born between the early 1980s and early 2000s, as their largest market for growth. Given the proclivities of millennials, this seems particularly true in the areas of technology, social media, and information delivery. Yet, companies should also consider millennials not just as a market, but also as a significant segment of their human resources. Studies from the US Bureau of Census have shown that millennials now comprise the largest segment of the American work force, and the same likely holds true for the rest of the world. In fact, projections estimate that millennials will form 50% of the global work force in the next five to 10 years.