CYPRESS, Calif – Mitsubishi Motors North America, Inc. (MMNA) today announced the 2016 Outlander Sport has once again been recognized by the New England Motor Press Association (NEMPA) and awarded the Yankee Value Award for the second consecutive year. Outlander Sport was honored at NEMPA’s annual awards dinner in Cambridge, Mass. where the 2016 Winter Vehicle Awards were presented.
“Outlander Sport continues to prove why it’s our sales leader,” said Don Swearingen, executive vice president and chief operating officer, MMNA. “Reliability, quality, competitive pricing and cost of ownership are at the core of Outlander Sport; to be recognized for providing exemplary value in such a competitive CUV segment proves Mitsubishi is providing consumers with what they not only want, but need.”
The Yankee Value Award is presented to the vehicle that best exemplifies the hardy New England spirit of understated perseverance – and NEMPA takes its Yankee heritage seriously. To consider a vehicle for the Yankee Value Award the membership must be impressed with the vehicle as a “value proposition.”
That rings true with the 2016 Outlander Sport, a vehicle that offers a variety or features and a 10-year/100,000-mile powertrain limited warranty that continues to grab consumers attention in the competitive crossover segment.
Earlier, the 2016 Mitsubishi Outlander, recognized for having over 100 improvements as compared to the 2015 model-year, has been rated third in Kelley Blue Book’s KBB.com list of 10 Most Affordable Three-Row Vehicles of 2016. Kelley Blue Book’s KBB.com editors highlight the 10 new 2016 model-year affordable vehicles that can seat seven or eight passengers, perfect for families on a budget. The list features six minivans and four SUVs, with prices ranging from $23,000 to $30,000.
“We set a new value standard for the brand when we launched the 2016 Outlander last year, and to see it is recognized by such an informative and trusted source in the automotive industry confirms that Mitsubishi is making a name for itself in the SUV/CUV segment,” said Don Swearingen, Chief Operating Officer, MMNA. “Our objective was to provide consumers with a reliable, value-oriented vehicle that offers them the technology, safety and utility today’s families require; this shows we are doing just that.”
Each of the 10 featured vehicles detail fuel economy, horsepower, pricing information, photos, links to both expert and consumer reviews and ratings, and more. Ranked as number three the 2016 Mitsubishi Outlander is recognized for continuing to reward buyers with more features for their money, and offering impressive warranties (5-year/60,000-mile bumper-to-bumper and 10-year/100,000-mile powertrain limited warranty).