Social media and PR should go hand in hand if they are to bring optimal results for your business. Experts have proven that this strategy will boost visibility tenfold. Just like a PB&J sandwich, you can eat the bread with only butter or only jam, but combined together, they make the delicious sandwich we all adore. Read on …
The changes in Google’s search algorithms have put paid ads on top of the search results right in the middle of the page. No matter how hard you try at ranking higher in organic searches for your business and popular keywords, the top spots will be taken by those with big bucks to advertise. This has forced businesses to look for alternatives and they …