Nov 202013

Nuvoland President & CEO Rally Martinez leads the company forward with the philosophy of innovation, quality, and customer satisfaction.

MANILA, Philippines – Recognizing the changing trends and preferences that shape the lifestyle of Filipinos, upscale property developer Nuvoland Philippines Inc. has undertaken a brand update to reflect its commitment to create value for clients through real estate.

Rally Martinez, Nuvoland president and chief executive officer, sat down with to share the company’s vision and strategies to keep their clients happy.

He said the new Nuvoland logo reflects the company’s passion for innovation and adherence to the gold standard in delivering high quality products and first-class customer service.

Nuvoland beefs up its look with a refreshed logo and an even stronger brand promise of "Creating Lifespaces. Shaping Lifestyles. Fulfilling Lives."

“We have always been committed to observing and applying the gold standard, which represents the highest quality possible, to each and every Nuvoland product that we bring to the market,” Martinez said.

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 Creating Lifespaces that Shape Lifestyles

Fulfilling its tagline and brand promise of “Creating Lifespaces. Shaping Lifestyles. Fulfilling Lives,” Nuvoland is firming up even grander plans and projects both to grow its corporate profile and expand its product line.

“We coined ‘lifespaces’ because, clearly, whether it’s residential, office, or retail, it’s a space where people spend a lot of time in, and thus, where they create and live their lives,” Martinez added.

Aside from Infinity Tower in Bonifacio Global City in Taguig and Aspire Tower in Quezon City, Nuvoland is also constructing Dream Tower, the second residential building in its flagship mixed-use masterplanned development called Nuvo City. Nuvo City, located at the corner of C-5 and Calle Industria in Quezon City, will also see in 2014 the construction of Nuvo Plaza, its first office/commercial tower.

This fast growing real estate company also has resort and leisure projects outside Metro Manila in its pipeline.

Martinez said as Filipinos begin to reap the fruits of a booming economy, many would be willing to spend more time and money for leisure, and Nuvoland is ready to meet this demand.

Happy Clients, Profitable Business

To further support its expansion and growth, Martinez also said Nuvoland is ensuring that its team is made up of people who believe in its goals and vision.

“Our philosophy of innovation, quality, and customer satisfaction enable us to enter markets where we can make a difference. We may not be the biggest in the industry, but it is our size precisely that allows us to be nimble in implementing business strategies, as well as to be focused on satisfying the needs of our clients and consequently helping fulfill their lives. To us, making clients happy will naturally lead to more profitable businesses,” he said.

It seems Nuvoland has achieved doing so, as it reaches and celebrates its seventh year in the business this year. As it looks forward to the future with much passion and excitement, the market can also look forward to more high quality and finely crafted lifespaces from Nuvoland.

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